Part II Shaadi Faris — Intergulf Development - Presale Marketing in a Market Downturn: A Case Study in Vancouver Real Estate

  • 17 May 2023
  • 7:30 AM - 9:00 AM
  • Georgian Court Hotel, 773 Beatty Street, Vancouver


  • Registration for this event and for guests is included in membership dues.

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In 2019 Vancouver real estate experienced a slowdown and market correction for the first time in nearly a decade. Presales were hard to come by and this was further exacerbated by the Covid pandemic that began in early 2020. Buyers were no longer lining up, leaving developers to find creative ways to move through projects that had already been launched and determine how to move forward with projects that were sitting, ready to go. I will discuss what worked, and what didn’t, as Intergulf marketed an existing project through the correction and launched another during.

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